A new white paper from ESM
Five Ways to Customize Your Communication Strategies
to Maximize Recruitment And Retention
What Are You Doing to Address the Changing Needs of Students?
Colleges and universities today serve a variety of students – some younger, some older; some traditional, some non-traditional; some online, some on campus; and finally some who engage in technology at higher rates, and some who do not. When schools better understand a student’s preferred method of communications a tremendous opportunity arises to customize a strategy that benefits both the student and the institution.
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